USA College Football · Touchdown Dublin Style
About this film

Touchdown Dublin Style campaign billboard showing American football players and Dublin architecture.

No 09 · Brand Identity · Sporting Event

USA College Football

Saturdays, made iconic.

Explore the artwork ↓

Event identity and out-of-home advertising for the Aer Lingus College Football Classic in Dublin.

0107
Black-and-white photograph of American football players in helmets on the field.
Touchdown Dublin Style campaign displayed beside airline check-in kiosks.
College football Touchdown Dublin Style posters arranged alongside an escalator.
Touchdown Dublin Style campaign panels inside a train carriage.
College football Touchdown Dublin Style campaign on a roadside billboard.
Touchdown Dublin Style campaign across three framed station posters.
College football Touchdown Dublin Style poster beside a Bakerloo line station sign.
The work

EB built the event identity and out-of-home campaign — Touchdown, Dublin Style — across airport media, the London Underground and city-wide billboards: collegiate iconography with an Irish welcome.

All work
Next projectTeam GB